Marketing Head

Marketing Head Job Description:

• Develop a marketing strategy for the organization and for new and existing products or services

• Oversee the implementation of the marketing strategy • Develop a brand strategy

• Set and administer an annual marketing budget

• Create and manage a calendar of events such as webinars, conferences and thought leadership contributions

• Guide the day-to-day activities of the marketing team and marketing manager

• Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary

• Provide tools and materials to enable the sales team to function effectively

• Manage and refine the organization’s social media presence

• Manage and measure marketing campaign costs

• Report on the effectiveness of marketing campaigns using pre-determined KPIs.

• Other teams (sales, customer services) for brand related initiatives

• Other functions (HR, Finance, logistics) for smooth execution

• Custodianship of immediate as well as long-term health of the brand.

• Developing strategies for gaining market share and price premium over competition.

• Applying deep understanding of all customer groups to building insightful communication and programs.

• Represent the voice of the brand within the organization and especially at the company leadership level.

• Bring disruptive thinking to the product category

What we’re looking for:

• A deep understanding of how to build a brand led business

• Zeal to relentlessly champion brand’s philosophy across the length & breadth of the organization

• Effortless toggling between long term strategy and short term tactics

• Break moulds and challenge status quo to foster a culture that fosters new ideas

• Ability to analyze and synthesize research data to uncover new understanding and arriving at powerful insights

• Strong skills in communication development & branding.

What we have to offer:

• World class learning and rapid career progression

• A culture that is built on integrity, openness, and transparency.

Exp: 7 plus

Salary: INR 7,00,000 – 8,40,000 P.A.

Notice : less than 30 days

Industry: Education / Teaching / Training

Functional Area: Teaching, Education, Training, Counseling

Role Category: Teachers

Role: Counselor

Employment Type: Permanent Job, Full Time.